Back to Basics: Social Media 101 for Financial Advisors

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Social media is the fastest-growing trend in the world – faster than the internet itself!

It’s literally beginning to take over the world.

As scary as that may sound if you’re not using social media as part of your overall marketing strategy you will lose in the long run.

We’re taking it back to basics with Samantha Russell, chief marketing and business development officer at Twenty Over Ten to discuss the fundamentals of social media and content strategy.

Keep watching to learn:

– The most popular social media platforms and audience makeup for each
– Platform-specific nuances and things to be aware of
– How to choose the best social media platform(s) for your firm
– What content mix is ideal for the best engagement
– Social content trends
– Much more!
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Resources Shared:
– Lead Pilot: https://leadpilot.io/
– Hashtag Guide: https://blog.twentyoverten.com/a-financial-advisors-guide-to-using-hashtags-on-social-media/
– YouTube Guide: https://blog.twentyoverten.com/a-financial-advisors-guide-to-youtube/
– Best Social Media Archiving Tools: https://leadpilot.io/blog/social-media-for-financial-advisors-best-social-media-archiving-tools/
– Compliance and Social Media: https://leadpilot.io/blog/5-ways-for-financial-advisors-to-remain-compliant-on-social-media/
– Social Media Checklist: https://leadpilot.io/blog/social-media-checklist-for-financial-advisors-daily-weekly-monthly-to-dos/
– How to Promote Your Content on Social Media: https://leadpilot.io/blog/how-to-promote-your-blog-content-on-social-media-a-guide-for-financial-advisors/
– Instagram and LinkedIn: The 2 Platforms that Land Clients: https://blog.twentyoverten.com/webinar-replay-instagram-linkedin-the-2-social-platforms-that-land-clients/

#socialmedia #socialmediatips #socialmediamarketing

By: basicknowledge
Title: Back to Basics: Social Media 101 for Financial Advisors
Sourced From: basicknowledge.page/back-to-basics-social-media-101-for-financial-advisors/
Published Date: Tue, 23 Mar 2021 04:54:11 +0000


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